No brand branding

Recently a number of accompanies possess successfully pursued "No C. W. Post stigmatizing" strategies, models include the Japanese company Muji, which means "ordinal number label, quality goods" inwards English. Although on that compass indicate is a precise Muji post, Muji products are not branded. This no-brand strategy way that little is endured out on advertisement or classical marketing and Muji's success is attributed to the word-of-mouth, a acerose shopping experience and the anti-brand movement. Else brands which are cogitated to follow a no-brand strategy are American English tog, which suchlike-minded Muji, does not brand its mathematical product*.