Tuesday, October 7, 2008

Sales of the brand in the role of the invisible

Sales of the brand in the role of the invisible

In general, sales of industrial products industries through completion of the three areas. That meet the interests of the company to meet the interests of the individual to meet the interests of the individual.

In planning the consultation process, the role of brand has always been in the interests of the three, therefore, sum up the research and development of the brand sales down triangle of the three methods of operation rules. As shown in Figure:

In this inverted triangle model, to meet the basic interests of the organization to meet the interests of the individual is upgraded to meet the deep-seated differences in the interest of customer relations is the sublimation.