Replacement product brand strategy

Modern science and technology as the first social productive forces, the first element of competition is also based on the strength of brand competition. Corporate brand to a position in the competition, we must maintain a technological innovation, constantly upgrading the product. Such an example: Hornsey cooperation in the refrigerator manufacturers in China have misjudged the level of technology and market consumption capacity, fluorine-free agents mistakenly believe that China in recent years the technology will not be successful and put into use. However, China has quickly developed a fluorine-free refrigerators and quantities listed environmental protection, at this time, they are still Shouzhao old refrigerator production line investment, eyes looking ahead and to make people of the opportunities and regret不已. In our country there are many foreign brands, such as "eliminating the stain" of washing powder and has launched more new products, its technical level was higher trend, which is why many consumers prefer the brand's sake.